We’re evolving.
Our social enterprise model now includes three interconnected entities that form the 4VI Social Enterprise Group.

Our social enterprise model includes three interconnected entities that form the 4VI Group: 4TVI is a not-for-profit corporation, 4EVER is a socially responsible business corporation, and 4Good is a social impact fund. Together, they will continue to deliver on our four key pillars: communities, business, cultures, and the environment, to ensure travel is a force for good. Forever.

“This is an exciting day for the 4VI Group. After successfully shifting our governance and delivery model to a social enterprise in April 2022, we continue our path towards the expansion of our services and define a new way to give back.” – Janet Docherty, Board Chair, 4VI Group.

Read our full media release here.

Want to learn more about our social enterprise evolution? Reach out to Anthony Everett, Executive Chair and CEO for 4VI Group, for more information.


Our long-standing regional tourism organization continues to support the needs of communities and tourism businesses through government-funded work across Vancouver Island. Enhancing our provincial relationships, we partner with Destination British Columbia, Ministry of Tourism, Arts, Culture and Sport, Indigenous Tourism BC, the BC Regional Tourism Secretariat, Destination Management Organizations, and other community contributors to steward our region.


Want to learn more about our regional work? Reach out to Brian Cant, President of 4TVI, for more information.


Our professional services company offers innovative and impactful sustainability, storytelling, and strategic planning solutions. We are grounded by our deep-rooted history in planning and service delivery, and powered by our commitment to meaningful disruption and community caretaking. Our team of experts are ready to support your destination, community, business, or organization to make purposeful change and prepare for a brighter future. Profits from 4EVER Strategies are invested into the 4GOOD Social Impact Fund to further our mission as a social enterprise


Want to learn more about our strategic services? Reach out to Calum Matthews, President of 4EVER, for more information.


Our social investment programming brings our collective purpose to life and supports our goal of contributing $10M to Vancouver Island communities by 2030. We are committed to investing 4EVER profits into 4GOOD projects to empower community–led and place-based change. Through providing funding, partnerships, expertise, and resources, we will build reciprocal, trust-based relationships between the tourism industry, communities, and residents.


Want to learn more about our social initiatives? Reach out to Jane Stark, COO of 4VI Group, for more information.

Stay tuned

Our new and updated website will be live Fall 2024.
Check back here for more updates.


201-1934 Boxwood Rd
Nanaimo, BC V9S 5Y2
250 754 3500
[email protected]

LAND ACKNOWLEDGEMENT
4VI gratefully acknowledges the Kwakwaka’wakw, Nuu-chah-nulth, and Coast Salish Peoples that have been caring for the lands we operate on since time immemorial. 4VI is committed to advancing reconciliation in our work and learning from the 94 calls to action identified by the Truth and Reconciliation Commission of Canada as well as the implementation of the Declaration of the Rights of Indigenous Peoples Act.

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© 2024 4VI. All rights reserved.

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201-1934 Boxwood Rd
Nanaimo, BC V9S 5Y2
250 754 3500
[email protected]


LAND ACKNOWLEDGEMENT
4VI gratefully acknowledges the Kwakwaka’wakw, Nuu-chah-nulth, and Coast Salish Peoples that have been caring for the lands we operate on since time immemorial. 4VI is committed to advancing reconciliation in our work and learning from the 94 calls to action identified by the Truth and Reconciliation Commission of Canada as well as the implementation of the Declaration of the Rights of Indigenous Peoples Act.

Privacy Centre
© 2024 4VI. All rights reserved.

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